A+E_Alone_Hero | Edisen

Edisen

Ad Insertion

Ad Insertion Archives | Edisen

EVI - Asset Optimization

Want to know how to enhance your assets’ performance by up to 50%? Then read on…

EVI - Asset Optimization Archives | Edisen

Media Management

Media Management Archives | Edisen

Technology

Technology Archives | Edisen

Campaign

Video Views (Facebook)

Video Completions (Facebook)

Clicks (Facebook)

<p><span data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;TONIK+ was engaged by A+E Networks marketing and media teams to provide analysis of Alone’s promotional trailer, giving insights about what parts of it resonated best with audiences and turning those learnings into two new :30 remixes (one for linear and the other for non-linear) for use across Facebook, Instagram, Twitter, and YouTube.&quot;}" data-sheets-userformat="{&quot;2&quot;:9091,&quot;3&quot;:{&quot;1&quot;:0},&quot;4&quot;:{&quot;1&quot;:2,&quot;2&quot;:14281427},&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0,&quot;16&quot;:10}">Edisen was engaged by A+E Networks marketing and media teams to provide analysis of Alone’s promotional trailer, giving insights about what parts of it resonated best with audiences and turning those learnings into two new :30 remixes (one for linear and the other for non-linear) for use across Facebook, Instagram, Twitter, and YouTube.</span></p>


Project Summary

<p><span data-sheets-value="{&quot;1&quot;:2,&quot;2&quot;:&quot;TONIK+ creative outperformed A+E Networks original content across all KPIs in terms of performance. Specifically, TONIK+ ads drove a 69% lift in Video Views, 21% lift in Video Completions, 29% lift in Clicks.&quot;}" data-sheets-userformat="{&quot;2&quot;:9091,&quot;3&quot;:{&quot;1&quot;:0},&quot;4&quot;:{&quot;1&quot;:2,&quot;2&quot;:14281427},&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0,&quot;16&quot;:10}">Edisen creative outperformed A+E Networks original content across all KPIs in terms of performance. Specifically, Edisen ads drove a 69% lift in Video Views, 21% lift in Video Completions, 29% lift in Clicks.</span></p>


How we made it Unskippable